Root Cover Up by Color Wow.
Instantly cover grays, touch up highlights, fill in sparse areas
Why it's WOW
- Easy, instant, precise: just press, no mess!
- Temporary color stays until shampoo’d out (you can swim in it!)
- Reflective mineral powder for a multi-dimensional, natural look
- Never stiff, sticky, or waxy like mascaras, crayons and sprays
- Great value! 6 months to 1 year usage for one compact
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Our root concealer has no waxes, no dyes, no PPD’s cruelty-free
Best for hair types
For all hair types, especially for color-treated hair, graying hair and thinning hair
Notes from the Color Wow Lab
Fast, easy, precise, no-mess hair color mineral powder adheres to hair instantly. Water-resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat, or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly and look naturally dimensional.