Root Cover Up by Color Wow.

Instantly cover grays, touch up highlights, fill in sparse areas

Why it's WOW

• Easy, instant, precise: just press, no mess!
• Temporary color stays until shampoo’d out (you can swim in it!)
• Reflective mineral powder for a multi-dimensional, natural look
• Never stiff, sticky, or waxy like mascaras, crayons and sprays
• Great value! 6 months to 1 year usage for one compact

• Our root concealer has no waxes, no dyes, no PPD’s cruelty-free

Best for hair types
For all hair types, especially for color-treated hair, graying hair and thinning hair

Notes from the Color Wow Lab
Fast, easy, precise, no-mess hair color mineral powder adheres to hair instantly. Water-resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat, or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly and look naturally dimensional.